IMS Health

Navigating the Changing Healthcare Landscape

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Our ongoing partnership with IMS Health, now QuintilesIMS, one of the world’s leading healthcare information and technology providers, includes strategic planning, design and architecture spanning the company’s global portfolio of brands, sub-brands and distinct business segments.  Our diverse scope-of-work with the company has included research and consultation on company mergers, development of brand architecture strategies and visual identities to simplify complex relationships between corporate, division and product brands, and development of visual identities and marketing communications for thought-leadership conferences.